London 8 May 2007 – Aspers Group, the joint venture between the Aspinall Family and the major Australian company, Publishing and Broadcasting Ltd (PBL) has appointed Andrea Benn as Head of Public Relations.

Andrea joins from Bell Pottinger Business & Brand, where she was Senior Account Director for two years and headed-up the Aspers account.  She brings with her over seven years’ agency experience focusing on gaining publicity for brands through creative news.  Her skills include corporate and b2b communication, crisis management, brand building and repositioning.  Andrea has worked with a range of public and international private sector organisations.

In her new role, Andrea is responsible for all aspects of public relations and corporate communications for Aspers.

Damian Aspinall, Chief Executive of Aspers said: “The building of Aspers brand on a national and local level is key to our vision of creating a portfolio of market leading developments across the UK, each designed around the urban casino concept.  Andrea’s experience will be of vital assistance to us in achieving our aim.”