Privacy Policy

Privacy policy

At Aspers UK Holdings Ltd, we are committed to protecting and respecting your privacy. We encourage you to read this Privacy Policy carefully as it contains important information regarding how your personal data will be used by us. This policy explains the basis on which personal data we collect about you will be processed by us. Where we decide the purpose, or means, for which personal data is processed, we are the 'Data Controller'. We will comply with all applicable data protection laws, including the Data Protection Act 2018 and the UK General Data Protection Regulation (“UK GDPR”).

By engaging with our casinos, you acknowledge you have read and understood this Privacy Policy.

This policy explains the following:

  • What personal information we collect;
  • How we use that information;
  • Who we may disclose that information to; and
  • Your rights.
  1. Who are we?
    1. Aspers UK Holdings Limited (“Aspers”), referred to as “we”, “us” and “our” in this Privacy Policy, is the data controller in relation to the processing of your personal data that you provide to us. Aspers is a company incorporated in England and Wales with company number 07262042 and whose address is 1 Hans Street, London, SW1X 0JD.
    2. Aspers UK Holdings Ltd, together with Aspers Online Limited and Aspers Group Limited form the ‘Group’, which provides both land based services in casinos and online services through various software and/or platforms (including the aspers.com website).
    3. If you have any concerns about how your personal data is used or to exercise any of your data protection rights, including submitting a subject access request, please contact our Data Protection Officer at:
      1. email: collator@aspers.co.uk
      2. post: Data Protection Officer, Aspers (Newcastle) The Gate, Newgate St, Newcastle upon Tyne NE1 5TG.
  2. This Privacy Policy
    1. This Privacy Policy represents our current data collection and usage practices. We will from time to time, review and revise these practices. We encourage you to read the Privacy Policy carefully as it contains important information regarding how your personal data will be used by us.
    2. Each time you use Aspers casino services and gaming products or provide us with information, by doing so you are accepting the practices described in this Privacy Policy at that time.
  3. What is personal data?
    1. Personal data is information about you that identifies you or can be used to identify you (in conjunction with any other information we hold about you) e.g. your name, email address, address or telephone number, IP Address, copies of ID, proof of address, etc (“personal data”).
    2. There are special categories of more sensitive personal data which require a higher level of protection. These include information about a person’s racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, genetic and biometric data, physical or mental health or condition or sexual life (“Special Category Data”).
    3. We collect the types of personal data outlined within this policy.
  4. Collecting information about you

    We collect information about you whenever you utilise certain services, such as the Aspers Loyalty program. Information will also be collected as you interact with us, such as requesting to join our mailing lists, taking part in market research or customer satisfaction surveys or dealing with our customer services team.

    To ensure that your details are up to date and to help determine any possible affordability checks, we may supplement the information we hold about you with data from companies that collate and update address and household information for a range of sources. We will only work with companies that obtain this data in compliance with data protection legislation. This data will not be used to market to you without your prior consent.

    We must also comply with legal obligations to promote responsible gambling, consider our customers' financial ability to gamble and prevent our services from being used for illegal purposes. If we identify activity on your account that could present a risk or we believe you have provided false information, we may look at publicly available information about you such as social media accounts (Facebook, Instagram, Twitter etc.) property ownership details, the electoral roll, Companies House, and insolvency registers to verify the information provided to us.

    1. In addition, we are required to comply with anti-money laundering and responsible gambling legislation, so we may request proof of identity and source of funds information from you from time to time. Whilst the release of additional source of funds information is voluntary, please note that the failure to provide such information upon request may result in the termination of the business relationship. This information may be requested:
      1. by attending or registering with us at one of our casino sites;
      2. by engaging with us via our website;
      3. via the Rank Group if you use Aspers’ online services, which may include your contact information and identity and verification information (see further information below at paragraph 9.2.1); or
      4. by contacting us offline, for example by telephone, email or by post
  5. Data we collect from you
    1. In order to run our business and to provide you with information about products or services that may be of interest to you, We may collect personal data such as your full name, postal address, phone number, occupation, credit/debit card information or email address) or “demographic information” (i.e. information that you give us or that we collect, that is not personal data; this may include but is not limited to post code, home town, gender, username, age/birth date, browsing history information, your IP address and registration history.
    2. If you join Aspers World, our loyalty program, we will also record your facial image and verify you are who you say you are by requesting some form of ID. This ID information will also be recorded. When you join Aspers World you will be given an Aspers World card, this can then be used at the gaming tables or in most of our Electronic products and for food and beverage purchases. A full set of terms and condition for Aspers World can be found on our websites.
    3. Each time you use the Aspers World card we will record details of your visit to our casino and we will also record any transaction you perform on the gambling equipment. When you use your card at the gaming tables the same will apply- we will record the details of your gambling activity.
    4. If you are not a member of Aspers World, we will require ID to be produced on entry to our casino. Please note that in some of our casinos we may at times use ID document scanning software (IDScan) to carry out electronic checks and verification in respect of ID collected from all customers.
  6. Purpose and legal basis for processing
    Personal data We may use your information for the following purposes, based on the following legal grounds:
    • Contact information
    • Aspers World Card/gambling transaction information
    • If it is necessary for the performance of our contract or for the purposes of entering into a contract: for the purpose of registering your account with us, to update your account and to provide you with our services.
    • If it is in our legitimate business interests to do so: for internal record keeping for administration purposes, in order to verify your account, to conduct credit searches, to communicate with you regarding our service and fees and for dealing with any complaints or issues raised by you.
    • If you provide your consent, we may also contact you for marketing purposes about new services, events or promotions which we feel may be of interest to you by mail, e-mail, phone or text messaging service about our services or promotions, which may be of interest to you,Please email collator@aspers.co.uk or speak to a member of staff if you no longer wish to receive such information.
    • Compliance with a legal obligation: in order to prevent fraud or money laundering or to comply with any other relevant legal or regulatory requirements, such as the Casino Industry Gambling Regulations as specified by our Regulator, The Gambling Commission.
    • Where we have obtained your consent: Our selected third parties with whom we may share your personal data with (see further below) may send you advertisements promotional materials and communications about their products or services which may be of interest to you, with your prior consent where required by law.
    • Payment information
    • If it is necessary for the performance of our contract: for the purpose of receiving payments in the course of providing our services and issuing winnings to your account (if issued by bank transfer).
    • If it is in our legitimate business interests to do so: for internal record keeping for administration purposes and retaining evidence of payment transactions.
    • ID Information
    • Compliance with a legal obligation: in order to prevent fraud or money laundering or to comply with any other relevant legal or regulatory requirements, such as the Casino Industry Gambling Regulations as specified by our Regulator, The Gambling Commission (please note that failure to provide such information upon request, may, at our sole discretion, lead to the suspension or closure of your account with us).
    • Special category data
    • In order to protect the vital interests of our customers: we may process special category data relating to your health or mental health such as a disclosure of a gambling problem to staff and to the Rank Group via Aspers Online Ltd.
    • Monitoring information (CCTV)
    • If it is in our legitimate business interests to do so: we may process images via CCTV (which incorporates video and audio recordings), entrance/exit dates/times, movement within the casinos via security card systems for security purposes and pursuant to our legitimate interest in maintaining a safe environment and for the purpose of confirming attendance/location of the individual.
    • Necessary to protect the vital interests of the individual concerned: for security purposes and in order to maintain a safe environment.
    • Compliance with a legal obligation: in order to prevent fraud or money laundering or to comply with any other legal or regulatory requirements.
    • Technical and device information/social networks
    • If it is in our legitimate interests to do so: we may use certain technical log data (such as your IP address) for research or statistical purposes; to analyse user traffic and for ensuring the proper administration of our site; for analytics and insight purposes e.g. to monitor market trends and demographics and to improve the user experience within our site; and to ensure that content from our site is presented in the most effective manner for you and for your computer or other device from which you access our site and/or the services we offer through the site.
    • Cookies
    • Where consent has been obtained: We will ask for your consent to the use of cookies before processing (see further information about our processing of cookies below).
  7. How to edit or update your information
    1. The accuracy and integrity of your personal data is very important to us. If you feel at any time that the information we hold about you is incorrect or requires updating then please contact us by any means possible and we will update or correct our records.
    2. We may periodically contact you or speak to you in person about the accuracy of your personal data as our efforts to ensure it is accurate are ongoing.
  8. Cookies
    1. We collect information about your visit to our websites, including the date and time you access our websites. You cannot be identified from this information, and will be used by us purely for monitoring activity on our websites. We do not use “cookies” to collect and distribute information to third parties for marketing purposes.
    2. A “cookie” is a piece of information, like a tag, that is stored on your computer, tablet or phone when you visit a website. Cookies make web surfing easier for the user by saving user preferences while visiting a website. The only personal data a cookie may contain is information supplied by the user. A cookie cannot read data of a user’s hard drive or read cookie files created by other websites. The use of cookies is an industry standard that can be found on most major websites. Cookies help us determine which pages of our websites are popular by showing how and when users use our websites.
    3. Many improvements and updates to our websites are based on such data as this helps us to understand (amongst other things) the total number of users and webpages viewed. Cookies allow this information to be easily tracked by us. We use information obtained from cookies to provide services better tailored to each user’s needs. While this activity depends on the use of a “cookie”, users of our websites have the option of disabling cookies via user’s browser preferences.
    4. Any changes to the use of cookies posted on our websites apply as soon as they are posted. By continuing to use our websites after any changes are posted, user, users acknowledge acceptance of those changes.
    5. We use the following cookies:

    6. Strictly necessary cookies: These are cookies that are required for the operation of our websites. They include, for example, cookies that enable you to log into secure areas of our websites.
    7. Analytical/performance cookies: They allow us to recognise and count the number of visitors and to see how visitors move around our websites when they are using them. This helps us to improve the way our websites work, for example, by ensuring that users are finding what they are looking for easily.
    8. You can find more information about the individual cookies we use and the purposes for which we use them in the table below:
      Personal data Cookie IDs Expiry Description Further Information
      Google Analytics __utma 2 years from set/update Used to distinguish users and sessions. The cookie is created when the javascript library executes and no existing __utma cookies exists. The cookie is updated every time data is sent to Google Analytics. Click here for more privacy information
      Google Analytics __utmt 10 minutes Used to throttle request rate. Click here for more privacy information
      Google Analytics __utmb 30 mins from set/update Used to determine new sessions/visits. The cookie is created when the javascript library executes and no existing __utmb cookies exists. The cookie is updated every time data is sent to Google Analytics. Click here for more privacy information
      Google Analytics __utmc End of browser session Not used in ga.js. Set for interoperability with urchin.js. Historically, this cookie operated in conjunction with the __utmb cookie to determine whether the user was in a new session/visit. Click here for more privacy information
      Google Analytics __utmz 6 months from set/update Stores the traffic source or campaign that explains how the user reached your site. The cookie is created when the javascript library executes and is updated every time data is sent to Google Analytics. Click here for more privacy information
      Google Analytics __utmv 2 years from set/update Used to store visitor-level custom variable data. This cookie is created when a developer uses the _setCustomVar method with a visitor level custom variable. This cookie was also used for the deprecated _setVar method. The cookie is updated every time data is sent to Google Analytics. Click here for more privacy information
      Google Analytics _ga 2 years Used to distinguish users. Click here for more privacy information
      Google Analytics _gid 24 hours Used to distinguish users. Click here for more privacy information
      Google Analytics _gat 1 minute Used to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named _dc_gtm_. Click here for more privacy information
    9. Third parties

    10. Please note that third parties may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.
    11. Control over cookies

    12. You can change the settings on your browser to prevent cookies being stored on your computer or mobile device without your explicit consent. Your browser “help” section will normally provide details on how to manage the cookie settings.
    13. You can also delete cookies that have already been set. Alternatively, you may wish to visit http://www.aboutcookies.org.uk/, which contains comprehensive information on how to do this on a wide variety of desktop browsers.
    14. If you have a Google account you can opt out of advertising at this link. Alternatively you can opt out of a third party vendor’s use of cookies by visiting the Network Advertising initiative opt out page. Further information on controlling device identifiers can be found here.
    15. If you do not accept cookies your user experience on our websites may be affected as you may not be able to experience the full functionality of our websites.
  9. Who your information may be shared with

    We keep your information confidential but may disclose it to our personnel, other companies within the Aspers Group, suppliers, or subcontractors insofar as it is reasonably necessary for the purposes set out in this privacy policy. We carry out checks to ensure that the companies we work with will provide the same level of safeguards to protect your data as we do, and we put contractual measures in place to reinforce those obligations.

    If we are involved in a merger, acquisition, or sale of all or a portion of our assets, you will be notified via email, account message and/or a prominent notice on our website of any change in ownership or uses of this information, as well as any choices you may have regarding this information.

    1. We do not sell or share your personal data with third parties except as described in this Privacy Policy. The personal data will be disclosed to a third party only to the extent required for the specific purpose, as stipulated in this Privacy Policy.
    2. Please note that personal data we are holding about you may be shared with and processed by:
      1. any member of the Group and any subsidiary companies and other affiliated legal entities and businesses with whom we are under common corporate control for management and administration purposes. Please note that personal data may also be shared with the “Rank Group”, which operates Aspers’ online business and consists of The Rank Group Plc’s group of companies, Daub Alderney Limited and includes Aspers Online Limited. All such entities will comply with the terms of this Privacy Policy with respect to the use and disclosure of your Personal Data. Your personal information will be shared with the Rank Group:
        1. in order to ensure a smooth administration and sign-up process for customers that wish to engage in services both in our retail/land based casinos and also via our online platforms; and
        2. to ensure that we are able to properly monitor and protect the wellbeing of our customers in accordance with our Responsible Gaming initiative (please contact us if you would like further information regarding this);
      2. other casino’s in respect of data sharing schemes relating to barred customers;
      3. our service providers and agents (including their subcontractors) or third parties which process information on our behalf (e.g. internet service and payment providers, search engine, advertising and marketing providers) so that they may help us to provide you with services and information you have requested;
      4. regulators, fraud prevention agencies or other third parties for the purposes of monitoring and/or enforcing our compliance with any legal and regulatory obligations, including statutory or regulatory reporting, or the detection or prevention of unlawful acts;
      5. any third party in the context of actual or threatened legal proceedings, provided we can do so lawfully (for example in response to a court order);
      6. other parties and/or their professional advisers involved in a matter where required as part of the conduct of the services;
      7. our own professional advisers and auditors for the purpose of seeking professional advice or to meet our audit responsibilities; and
      8. any other organisation to whom we may transfer our agreement with you or if we sell or buy (or negotiate to sell or buy) our business or any of our assets (provided that adequate protections and safeguards are in place).
      9. IT companies who support our IT systems.
      10. Data insight companies.
    3. We will only transfer your personal data to third parties for direct marketing purposes with your prior consent.
    4. We do not knowingly solicit data from or market to children under the age of 18. If a parent or guardian becomes aware that his or her child has provided us with information without their consent, they should contact us at collator@raspers.co.uk. We will delete such information from our files at the earliest opportunity.
  10. International transfers
    1. We will not transfer personal data relating to you to a third party in any country which is outside the UK or the European Economic Area (“EEA”) unless one of the following scenarios under the UK GDPR applies:
      1. the country or recipient is covered by an adequacy decision of the European Commission under UK GDPR Article 45;
      2. appropriate safeguards have been put in place which meet the requirements of UK GDPR Article 46 (for example using the European Commission’s Standard Model Clauses); or
      3. one of the derogations for specific situations under UK GDPR Article 49 is applicable to the transfer. These include (in summary):
        1. the transfer is necessary to perform, or to form, a contract to which we are a party:
          1. with you; or
          2. with a third party where the contract is in your interests;
        2. the transfer is necessary for the establishment, exercise or defence of legal claims;
        3. you have provided your explicit consent to the transfer; or
        4. the transfer is of a limited nature, and is necessary for the purpose of our compelling legitimate interests.
  11. Our Security Precautions
    1. We make every effort to ensure that your information is secure on our systems. The Group has implemented security measures to protect against the loss, misuse and alteration of your personal data and we have staff dedicated to maintaining this Privacy Policy and other privacy initiatives, periodically reviewing our systems and network security.
    2. Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our Site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access. However, please note that you are responsible for keeping your username, password and user details confidential.
  12. How long do we keep your personal data?
    1. Unless you have requested otherwise, we will hold your personal data within our systems for a minimum period of 5 years following the provision of information to us. If, after 5 years:
      1. you have made 1 or more visits to any of our casinos or you are an active online player at Aspers Online then we will contact you to verify that the information we hold about you is still accurate and that you are still happy for us to hold this information about you; or<
      2. you have not made a registered visit to any of our casinos then we will remove your personal data from our databases and systems unless we are required or permitted by law to hold on to your data for a specific retention period. Please note that the retention period for inactive customers at Aspers Online Ltd is 7 years.
    2. For the purpose of paragraph 14.1.2, a ‘registered’ visit is classified as a visit which has been recorded on our internal systems. Examples include via a customer’s use of the Aspers World card, other recorded transactional activity or via redemption of a promotion (on-site).
    3. Where we no longer need your personal information, we will dispose of it in a secure manner.
    4. In some circumstances you can ask us to delete your data; see your legal rights at paragraph 16 below for further information.
    5. In some circumstances we will anonymise your personal data (so that it can no longer be associated with you) for research purposes and to help us develop and improve our services, in which case we may use this information indefinitely without further notice to you.
  13. Automated decision making
    We do not make decisions based solely on automated data processing, including profiling.
  14. Your rights regarding your personal data
    1. Under data protection laws, you have a number of rights regarding your personal data. Please find below a summary of such rights (full details may be found at the Information Commissioner’s Office’s (“ICO”) website: https://ico.org.uk/),
    2. You have the right to be informed

    3. You must be informed clearly and concisely regarding the purpose and legal basis regarding the collection and processing of your personal data, who to contact if you have any issues regarding this, where your persona data will be kept, if the personal data is to be transferred to another country, who will access the personal data, the retention period for storing your personal data, the right to withdraw consent to the processing of your personal data or to lodge a complaint with the ICO, whether the provision of the personal data is part of a statutory or contractual requirement and the existence of any automated decision making.
    4. You have the right to access

    5. You have the right to request confirmation as to whether or not your personal data is being processed and, if so, to verify the lawfulness of processing, this information must be provided free of charge and provided within one calendar month (unless certain circumstances apply).
    6. Requests should be made in writing to the Aspers Data Protection Officer and you may need to provide the following in order for us to verify your request:
      1. photo ID; and
      2. proof of address.
    7. You have the right to rectification

    8. If your personal data is inaccurate or incomplete then you have the right to request that this be corrected. If we have disclosed the personal data to third parties for verification purposes and the information has been updated or corrected, then we will inform you of this where possible.
    9. You have the right to erasure

    10. In certain circumstances, you will have to right to request erasure of your personal data from our systems and we will do so without undue delay if:
      1. the processing is no longer necessary in relation to the purpose for which it was originally processed;
      2. you withdraw consent (if the legal basis for processing is based on your consent);
      3. you object to processing (and there are no legitimate overriding grounds for ongoing processing);
      4. your personal data has been processed unlawfully; or
      5. your personal data must be erased in order to comply with a legal obligation.
    11. We may refuse a request for erasure if the processing is necessary:
      1. for compliance with a legal obligation;
      2. for reasons of public interest in the area of public health or for archiving purposes in relation to public interest, scientific/historic or statistical research purposes (as permitted under the UK GDPR); or
      3. for the establishment, exercise or defence of legal claims.
    12. A decision to refuse any request of Erasure will be made by the Board of Directors under advisement from the designated Data Protection Officer. Data Subjects have the right to appeal any decision made to the ICO.
    13. You have the right to restrict processing

    14. You have the right to restrict the processing of your personal data if you contest the accuracy of the information, if the processing is unlawful or if we no longer need the information but you require the data to establish, exercise or defend a legal claim.
    15. You have the right to data portability

    16. In certain circumstances, you have the right to request that we return any personal data you have provided in a structured and machine-readable format or that we transmit this data to another data controller, where technically feasible.
    17. You have the right to object

    18. You have the right to object to our use of your personal data in certain circumstances, including where we use it for our legitimate interests or for marketing purposes.
    19. If the information is being used for direct marketing

    20. If you have subscribed to marketing communications from us, you have the right, at any time, to instruct us by email not to process your personal data for marketing purposes.
    21. Withdrawal of consent

    22. Please note that if you withdraw your consent to the use of your personal information for purposes set out in our Privacy Policy, we may not be able to provide you with access to all or certain parts of our services or our website.
    23. Complaints

    24. If you consider our use of your personal data to be unlawful, you have the right to lodge a complaint with the ICO. Please see further information on their website: www.ico.org.uk.
  15. Contacting Aspers Casino
    1. If you have any questions about this Privacy Policy, would like to submit a Data Subject Access Request or amend your current preferences/personal data, please contact our Data Protection Officer via email at collator@aspers.co.uk or in writing to:
      DPO
      Aspers Casino
      Newgate Street
      Newcastle
      Tyne and Wear
      NE15TG
    2. Alternatively, enquires can be made in person at any of our Aspers Casinos. Please note that in all circumstances ID verification will be required before any personal data is released.
  16. Updates or amendments to this Privacy Policy
    1. We may revise this Privacy Policy from time to time, for example to keep it up to date, to implement minor technical adjustments and improvements or to comply with legal requirements. We will always update this Privacy Policy on our website, so please try to read it when you visit our website.
    2. This Privacy Policy was last updated in May 2021.

Contacting Aspers Casino

If you have any questions about this Privacy Policy, would like to submit a Data Subject Access Request or amend your current preferences/personal information, please contact our Data Protection Officer via email at collator@aspers.co.uk or in writing to:

Collator
Aspers Casino Westfield Stratford City
312 The Loft
Montfichet Road Olympic Park
London
E20 1ET

Alternatively, enquires can be made in person at any of our Aspers Casinos. Please note that in all circumstances ID verification will be required before any Personal Information is released.

DATA SUBJECT ACCESS REQUEST FORM

Site Links

The materials that can be linked from linked sites are not maintained by us and we are not responsible for the contents thereof. Any reference to a linked site or any specific third party product or service by name does not imply or constitute its endorsement by us, and you assume all risk with respect to its use. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

Copyright Notice

The copyright in the contents and materials of this website is owned by Aspers Group Limited. As content on the website is copyrighted, any unauthorised use of any materials on the web site may violate our rights pertaining to such material. If a user downloads the materials on the web site for personal or non-commercial use, the user must retain all copyright and other proprietary notices contained in the original materials on any copies of the material. Materials on the web site may not be modified, reproduced or publicly displayed, performed or distributed or used for any public or commercial purposes.

Disclaimer

The materials contained in this web site are for general information only and do not constitute advice on any matter. We accept no responsibility for any loss caused by reliance on any statement contained in this web site. Links to other sites from these pages are for information only and we accept no responsibility for any material contained within those sites.

Due to the nature of the electronic communication process, we cannot, nor do we, guarantee or warrant, that access to our website (or any part of it) will be uninterrupted, or without delay and we accept no liability in this respect. Furthermore, whilst we make all reasonable attempts to exclude viruses from this website, we cannot ensure that it will be free of viruses and we cannot and do not accept any liability in this respect. You are therefore recommended to take all appropriate safeguards before downloading or accessing information from this website.

This disclaimer and any claim based on use of information from this website shall be governed by the laws of England and the parties submit to the exclusive jurisdiction of the Courts of England and Wales.

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This site contains information, content, features, products and services which are suitable only for persons over 18. Therefore this website, and any part of it, is only available to those who are over 18 years of age. This site operates in accordance with and complies with all elements of English law, including data protection. By continuing to the next page or visiting, using, viewing the whole or any part of it or having any involvement whatsoever with this website you are confirming that you are over 18 and will not misuse the website in any way and continue to use this site in accordance with and compliance with all elements of English law. If you are under 18 years of age or do not agree to be bound or abide by this notice then you are not authorised to or visit, use, view the whole or any part of it or have any involvement whatsoever with this website and must leave the website immediately. We reserve the right to take action against those who do not.